“I Hope They Serve Beer In Hell” Hits Theaters
Love Him Or Hate Him, Tucker Max Is Here To Stay
by Christa Fulenwider
Tucker Max is a blogger-turned-book-author-turned-filmmaker who is stirring up controversy where ever he goes. His new movie, “I Hope They Serve Beer In Hell,” is the topic of heated conversation on college campuses across the United States. Activist groups, like SAFER CAMPUS (Students Active for Ending Rape), are labeling the Duke Law School grad as a promoter of rape culture and going as far as to say he hates women. The NY Times Best Selling author is not taking the bad PR lying down. Max, staying true to his fashion, has responded openly in interviews with news reporters, as well as on his blog to the accusations telling protesters, “Bite Me.” Not the most eloquent response, however, Max does pose viable questions to his cynics, such as “If my art is misogynistic and promotes violence against women, then why are half of my fans women?”
Prior to its release, Max and co-writer Nils, took the movie on a 31 city tour to college campuses; not only screening the movie, but sticking around to answer questions, sign books, and interact with fans. The Q & A sessions along the tour are posted to YouTube and tales of the tour stops are documented on Max’s blog at TuckerMax.com. In these clips and posts, Max addresses a lot of the bad PR directed towards the film and towards him. While screening the film on NC State’s campus in Raleigh, N.C., Max, in his response to silent protesters, was quoted saying “[Rape’s], like, not a joke, and I feel like [the protesters'] hearts are probably in the right place, to be honest.” But he believes they aren’t using the right forum by protesting the film, saying “…what they’re doing is really kind of devaluing the seriousness of an actual crime. . . the discussion about where consent lies and doesn’t lie is an important one, and should be had.” Max, adamant to preserve the film’s reputation, is not as quick to come to his own defense. He continues to tell fans his unfiltered opinion and is proud to be a self proclaimed narcissist.
Whether you think “I Hope They Serve Beer In Hell” is something new and different or you think the film promotes a rape culture, you need to educate yourself on the facts. To completely remove the subtext this means go read the book, go to the website or see the movie. How else will you form your own opinion? In today’s media, you cannot afford to shoot from the hip in front of a camera. With a microphone in front of them many of these protestors are failing to deliver substantiated, intelligent opinions of why this film promotes a rape culture, admitting that they in fact have never read the book nor seen the movie. Max will continue to have to answer questions regarding the content of his writing, but for now he is responding with honesty and continuing to play the devil’s advocate by challenging the views of others.
The last big question is will the movie be a hit? Will audiences go see it? Being a member of the movie’s target market (young, female, and a recent college graduate) I will be one of the first ones in the theater.
The best selling book now turned movie premiers Friday, September 25 in theaters nationwide.
Photo courtesy of beautynewsnyc.som

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